On October 7th, the “Into Hong Kong, Into Hong Kong Cinema” exhibition launched at the Hong Kong International Airport, showcasing the film “The Kowloon Walled City.” This interactive experience invites both locals and tourists to explore the essence of Hong Kong through the cinematic lens.
As travelers make their way into the arrival hall, they’ll be greeted by an impressive 6.5-meter-high replica of an old double-decker building adorned with a massive neon sign for “Kowloon Walled City.” The exhibition features meticulously recreated scenes from the beloved film, including the barber shop run by the character Tornado, played by Louis Koo, a lively spot known as Seven’s Ice House for social gatherings, a nostalgic snack shop, and the winding alleys that vividly depict the historical backdrop of Kowloon Walled City, celebrating Hong Kong’s distinct culture and heritage.
In addition to the immersive displays, large panels highlight the history of Kowloon Walled City and promote the “Hong Kong Film Tourism Guide” curated by the Hong Kong Tourism Board, encouraging visitors to explore fresh travel experiences inspired by the film.
At the launch ceremony, distinguished guests in attendance included John Lee, Chief Executive of the Hong Kong Special Administrative Region, Finance Secretary Deputy Hillary Yip, Acting Secretary for Culture, Sports and Tourism Kwan Pui Ngan, Chairman of the Hong Kong Tourism Board Pang Yiu Kai, Chairman of the Airport Authority Hong Kong Lin Tian Fu, and Media Asia Group CEO and National Committee Member Lin Jian Yue.
John Lee underscored the global recognition of Hong Kong cinema as a vital cultural asset and soft power for the region. He attributed this success to the relentless efforts of generations of filmmakers and affirmed the government’s dedication to collaborating across sectors to amplify Hong Kong’s cinematic spirit and cultural strength.
Lee further elaborated that the government is promoting the notion of “Hong Kong: a place to explore,” emphasizing deep tourism, unique tourism, and event-driven tourism. He highlighted ongoing efforts to develop film-themed tourism initiatives through various local productions, aiming to draw more visitors while enriching the film culture of Hong Kong.
Pang Yiu Kai noted that film serves as a powerful tool for promoting tourism in Hong Kong, capturing its stunning landscapes and authentic culture, and kindling a desire among global audiences to experience the city. Reflecting this vision, the Hong Kong Tourism Board previously introduced the “Hong Kong Film Tourism Guide,” which features popular films that showcase the unique charm of Hong Kong and attract travelers for a cinematic adventure.
Lin Tian Fu pointed out that the airport, as the first touchpoint for visitors arriving in Hong Kong, is an ideal venue to highlight the region’s rich cultural tapestry, actively promoting local arts. He expressed hope that the “Cinematic Experience: Into Hong Kong, Into Hong Kong Cinema” exhibition would authentically reflect the diverse culture and history of the city while enhancing the overall experience for travelers.
This exhibition is a collaborative effort involving the Hong Kong Tourism Board, Hong Kong Airport Authority, the Cultural, Sports and Tourism Bureau, and the production team of “The Kowloon Walled City.” The exhibition will unfold in two phases, with the first phase at the Hong Kong International Airport running from October 7 to November 20.